QR code art wins New Zealand National Contemporary Art Award
Posted on August 27, 2011
Andre Hemer received the National Contemporary Art Award of New Zealand, the most important art award of NZ. A painting that doubles as a QR code has been announced as the winning entry in the Bold Horizon National Contemporary Art Award 2011. The announcement was made at an awards ceremony at Waikato Museum on Friday, 5 August.
The entry titled Blue Poles is by New Zealand artist Andre Hemer, who currently resides in Sydney. As the winner, Mr Hemer receives $15,000 in prize money.
Judge John Hurrell said “The winning work by Andre Hemer is a painting that doubles as an iPhone QR code, linking to a Google map showing where Jackson Pollock’s famous Blue Poles (1952) is located in the National Gallery of Australia in Canberra. This American painting was purchased by the Whitlam Government in 1973 for $2 million. Possibly the most important twentieth century artwork in the Southern Hemisphere, Pollock’s work is referenced by Hemer to speak of cultural capital and national status globally, and the aspirations of a New Zealand artist looking at it from afar.”
Read about it at The Big Idea or Public Delivery or Connecting with art or at Waikato Museum!
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Categories: QR Code Art, Use in Museums
QR Code Art
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