THE POWER OF A COIN – MISEREOR

The agency KolleRebbe created the line “Mit 2€ viel bewegen” (“Put a lot of things into motion with 2€”) for Catholic charity MISEREOR and placed the poster at Hamburg’s airport.

“The Power Of A Coin” — a interactive poster that has been designed to be an interactive donation box. When 2 euros are donated into the poster, the various MISEREOR children aid projects visually come to life. A built-in camera takes a photo of the donor, which he can post on Facebook using the QR Code and then share information about the promotion. This enabled MISEREOR to start up a dialogue with people online too.

Source: Youtube

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  1. Pingback: THE POWER OF A COIN – MISEREOR | QR Code ® Artist | QR Code Art | Scoop.it

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